advertising, service


advertising, service
service m de publicité

English-French legislative terms. 2015.

Regardez d'autres dictionnaires:

  • advertising — ad‧ver‧tis‧ing [ˈædvətaɪzɪŋ ǁ ər ] noun [uncountable] MARKETING telling people publicly about a product or service in order to persuade them to buy it: • Most organizations underestimate the benefits of advertising. • Television advertising… …   Financial and business terms

  • advertising, influence of —    Advertising is used for a variety of purposes: to attempt to persuade consumers to buy goods, change the image of a commodity or service, induce brand loyalty, encourage retailers to stock particular products, sell political ideas, or keep… …   Encyclopedia of contemporary British culture

  • Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread …   Wikipedia

  • advertising — in the broadest sense of making goods publicly known developed as early as commodity exchange took shape in human society. In China, as elsewhere, the earliest medium of advertising was oral and even musical. The Book of Odes recorded an entry in …   Encyclopedia of Contemporary Chinese Culture

  • advertising — n. 1. a communication publicly promoting some product or service. Syn: ad, advertisement, advert [WordNet 1.5] 2. 1 the business of advertising; the activity engaged in by professional publicists for pay. Syn: advertizing, publicizing, the… …   The Collaborative International Dictionary of English

  • advertising campaign — ➔ campaign * * * advertising campaign UK US noun [C] MARKETING ► a planned series of advertisements that will be used in particular places at particular times in order to advertise a product or service and persuade people to buy it or use it:… …   Financial and business terms

  • Service Tax (India) — Service tax is a tax levied on service providers in India, except the State of Jammu and Kashmir. Central Board of Excise and Customs (CBEC)The responsibility of collecting the tax lies with the Central Board of Excise and Customs(CBEC). Central… …   Wikipedia

  • service mark — n: a mark (as a name) used esp. in advertising to identify and distinguish services (as transportation) of one person from another and to indicate the source of the services see also trademark act of 1946 in the important laws section compare… …   Law dictionary

  • Service Advertising Protocol —   [engl.], SAP …   Universal-Lexikon

  • service industry — service .industry n [U and C] an industry that provides a service rather than a product, for example insurance or advertising …   Dictionary of contemporary English

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia